1. Create a memorable concept
A strong concept encourages publicity and increases word of mouth. A cohesive design, clever truck name, established brand, and unique menu will differentiate your business and drive additional sales.
.png)
2. Find your niche
Offering dishes that are different than your neighbors allow you to create a loyal customer base and occupy a cuisine gap in your area. Start by researching menus of other local trucks and discover what is missing.
3. Mobile ordering and payment
Stand out by offering mobile ordering and payment flexibility. Meet your customer expectations and enjoy benefits like increased ticket sizes, additional orders, and optimized tipping.
4. Capitalize on event catering
Offer your services for corporate events, weddings, parties, and festivals. Serving the right local events can guarantee sales and help build brand awareness that will follow you back to your everyday spot.
.png)
5. Present a clean operation
Despite strict health and safety standards required by local governments, food trucks continue to fight a lack of cleanliness misconception. Clearly display your inspection grade and keep your cart – inside and outside – visibly clean.
